Sasa I Cube


A’ Design Award 2014

  • Bronze  – Packaging Design

In order to promote the use of SASA Polyester’s new, BPA-free plastic material, the I-Cube water bottle is designed to replace traditional polycarbonate and glass water packages. Combining an innovative and hygienic material with a lightweight and compact design, the bottle aims for increased convenience of the user. Employing a supercircle profile, I-Cube saves space and energy by carrying more water in the same base area than the cylindrical bottles. The design presents a sustainable solution by eliminating the labels with adhesives through the use of recyclable textile. Offered with a carrying sleeve, I-Cube is available in three sizes as 10, 15 and 19 liters.